The conscience of creativity

I thoroughly enjoyed the recent war of words between two biggest National dailies and the media Moguls, The Times of India and The Hindu. I never expected Hindu to come back in such a vigorous and influential way, rather nobody did. Take a bow Hindu! The powerful reply by Hindu reinforces the fact that in business “Dignity belongs to the conquered”.

There is an opinion in the minds of the public that a person who reads The Hindu has a very good vocabulary or if you want to take your vocabulary to next level, you should read The Hindu. On the other hand, The Hindu has always remained unbiased from the controversies and it has won readers by virtue of this quality. I had always thought that Hindu lacks creativity. But this episode proved me all wrong.

It all started with TOI coming up with an ad wherein a guy who is holding a newspaper (that is supposed to be Hindu) sleeps everywhere. The hidden meaning wass that people who read Hindu exhibit boredom.

I never expected Hindu to react so creatively. I just loved it the way they attacked TOI. Some of the awesome one liners by Hindu goes like this:

Read about Political Parties. Not about Page3 parties

Sense... Not sensational

For the current affairs... which are beyond bollywood affairs

Because government malfunctions matter more than wardrobe malfunctions.

Just watch the below videos and you’ll have the answers:

Conclusion: The media pot shots can be treat as well as an eye opener. The conscience of creativity never fails. I wrote about this because I have always believed in the power of knowledge. My special thanks to The Hindu for reinforcing and re iterating the fact that “Knowledge is everything”. Now it is up to you to decide. What do you want: Kareena’s bikini picture or some gyan. Whatever you read. But make sure you

Stay ahead of times!

Image Courtesy: wordcreatesplus.wordpress.com